(Español)
Hacia fines de 2015 tuve la fortuna de participar del evento Wine & Art, en el marco de la semana Buenos Aires Deli & Polo en el Hipódromo Argentino de Palermo.
Organizado por Art Work, con la gentil, creativa y esmerada Ligia Janeiro a la cabeza, fui invitado a presentar , en versión acotada, uno de de mis ya clásicos seminarios titulados “The Crash Flash Boom Creative Afternoon”.
Con una nutrida concurrencia de artistas y creativos, dedicamos un poco más de dos horas a indagar el por qué de estos procesos, y a comprender que podemos domarlos, alejándonos de lo imprevisto y de lo fortuito, convirtiéndolos así en nuestras armas de uso intensivo.
Quiero agradecer nuevamente a todos los que se acercaron, a los que tuvieron palabras muy generosas para conmigo, a todo el personal de Art Work, y particularmente a Ligia Janeiro por su generosidad y excelente buena onda.
(English)
At the end of 2015 I was generously invited to the event “Wine & Art”, held within the Buenos Aires Deli & Polo week, at the posh Palermo Racetrack in Buenos Aires.
Organized by Art Work, with Ligia Janeiro at the helm, I was invited to present one of my “The Crash, Flash Boom, Creative afternoon” seminars (in a shorter 2 hour version).
I had a wonderful time, and I was very flattered by the participation of some many artists
and creatives, for the kind words afterwards, and for Ligia´s kind invitation and superb energy and care.
Creativity does not have to be something untamed. If we understand how it works and the mental processes that make it up, we can leave behind the “fortuitous event of the creative flash” and use simple tools to get our creative reasoning and thinking to work to our own benefit, in a concerted effort with others, while capitalizing on all of its potential.
©2016 by Ignacio Alperin Bruvera
